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Aspirations for A Sustainable Future
Updated 2019-07-11

Every year, the UN SDG Action Awards, organised by the UN SDG Action Campaign, recognise individuals, civil society organisations, subnational governments, foundations and changemakers who are taking transformative action to advance the Sustainable Development Goals (SDG) across a range of categories: mobilizer, storyteller, campaigner, visualizer, connector, include and creative. Advocates are translating the global goals into local action, and are making an impact through innovation, dedication and collaboration.

One such advocate of the global cause is The One Academy and its team of students from Digital Media Design, who participated with their initiative titled “Our Sustainability – A Reminder Through Interactive Experience”. A project collaboration with Sunway Malls, interactive installation was chosen as the approach to bring SDG awareness to mall visitors. The challenge was set upon the 18 multimedia students, having turned it into a semester-long course project.

With restless efforts driven by creativity, grit and determination, they truly outdid themselves. In the campaign that has seen over 2,000 applicants from 142 countries, The One Academy team has emerged as a Top 3 finalist in the “Creative” category. Shedding light onto real-world situations, four interactive installations were presented to the public, reminding people of experiences that are otherwise taken for granted.

“Beyond The Garden Wall” is a replica of a low-income home that attempts to demystify the causes and effects of urban poverty. “SAW” (Sexist Arm Wrestling) is a game to raise awareness on gender equality, allowing the public to experience a representation of the frustrating social discrimination faced by women. “Mao” is an interactive flip book that tells a short story through animation displayed using Pepper’s ghost illusion technique, to convey how minor changes to our daily lifestyle can impact the environment. “Lights Out” highlights the awareness of light pollution and responsible energy use through switching off lights in a dark dome to bring out the stars.

According to the team, they chose the “Creative” category since the interactive installations created are essentially art installations. They are the students’ artistic expressions of what they believe the sustainable development goals they chose are about: no poverty, good health and well-being, gender equality, affordable & clean energy, sustainable cities & communities, responsible consumption & production, and climate action.

Indeed, it is an impressive feat to not only have contended in this campaign, but to have also emerged as a Top 3 finalist. Their efforts are applaudable and deserve commendation, making the country proud by showing nations across the globe that we too, highly regard and consider the SDG as important steps to make the world a better place. This recognition will greatly encourage these students to create more meaningful works and also inspire future students to follow the same path.

[The One Academy of Communication Design was established in 1991 with the aim of promoting the region as the world’s center of creative reference. Strategically located in the thriving creative hub of Bandar Sunway, Selangor, with a branch in Georgetown, Penang, The One Academy is today a top notch leading international institute in art, design and creative multimedia, renowned with graduates who steer successful careers in creative capitals worldwide. The courses offered are Digital Media Design, Digital Animation with Game Development, Film Visual Effects, Illustration, Movie & Game Art, Advertising & Graphic Design, Interior Design, Paris Fashion Design & Pattern Making and Fine Arts.]