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NEWS
Illustration Students Win at YOUthReka
Updated 2018-09-25

The One Academy’s final-year Illustration student, Nur Ain Shariffuddin, recently secured the 1st Runner-up title in the YOUthReka Art Competition 2018, presented by the Nando’s Art Initiative. The creative platform, made by the youth and for the youth, aims to empower young aspiring artists to express themselves freely through art.

Nando’s is, contrary to popular belief, more than just about serving tasty PERi-PERi chickens. They are also highly passionate about supporting local communities and providing opportunities for people to realise their potential. The competition saw 40 masterpieces selected from over hundreds of submissions in the Fine Art and Digital Art categories, showcased in a 10-day long exhibition at Publika. A prize-giving ceremony was held on the last day of the exhibition to celebrate the winners.

Nur Ain, whose digital artwork is titled ‘The Spirit of Adventure’, was inspired by a childhood experience involving a family day trip to Sungai Tekala. There, she saw a tree that fell over a river, creating a natural bridge, and she along with her sister would climb onto it to cross over to the other side. The whole adventure remained a vivid memory, as portrayed in her dreamlike artwork. She took home the prize of RM3,000 cash and RM500 worth of Nando’s vouchers.

“Frankly, I don't think I would have ever been able to execute my submitted artwork had it not been for the illustration and concept art skills I've learned and obtained throughout my time studying here. I still have a lot to learn but TOA has definitely provided me with a stepping stone into the creative industry,” she said.

Describing herself as a person with low confidence and self-esteem, she however, did not want to give up and thus studied several concept art and real-life references, making sure to incorporate all that she has learned into the final artwork. Aside from figuring out the theme and subject, she also faced challenge with the composition, light and mood for the piece.

“It's okay if you feel unconfident with yourself or your artwork; believe me, I was too and I still am! What's most important is that you create something from the heart – something you'd like to look at yourself and of course there's no shame in giving the competition a shot. You might be pleasantly surprised by the results,” advised Nur Ain, who dreams to make it into the movie, game or entertainment industry someday.

Also making The One Academy proud is alumnus Chew Yi Kai, 2nd runner-up in the Digital Art category with his artwork ‘Maternal’, depicting the never-changing bond between mother and child. He bagged RM2,000 and RM500 worth of Nando’s vouchers. Illustration student Choong Shih Yeng is also one of the three Consolation Prize winners, walking away with RM1,000 and RM500 worth of Nando’s vouchers. Besides that, Allen Wong Wai Lok and Choo Li En from Illustration were also shortlisted as winners. Congratulations to all five talented young artists!

Illustration Students Win at YOUthReka

Illustration Students Win at YOUthReka

Illustration Students Win at YOUthReka

Illustration Students Win at YOUthReka

[The One Academy of Communication Design was established in 1991 with the aim of promoting the region as the world’s center of creative reference. Strategically located in the thriving creative hub of Bandar Sunway, Selangor, with a branch in Georgetown, Penang, The One Academy is today a top notch leading international institute in art, design and creative multimedia, renowned with graduates who steer successful careers in creative capitals worldwide. The courses offered are Digital Media Design, Digital Animation with Game Development, Film Visual Effects, Illustration, Movie & Game Art, Advertising & Graphic Design, Interior Design, Paris Fashion Design & Pattern Making and Fine Arts.]