Martin Pout, a physiotherapist, an Assistant Dean of School of Arts & Media from Teeside University and a former winner of the Times Higher Education University of the Year, revealed secrets on how you can be more creative in a recent P.I.S.S. workshop organised by the School of Interior Design – Creative Thinking 2.0: Stop Working & Start Playing! While children learn well during play, when they achieve adulthood, they are asked to stop playing and start being more serious. Play, in fact, shapes the best creative thinking and cultivates creativity at work.